The beach is calling, and your customers are ready to answer the call with the help of their favorite travel planners. But planning a vacation is just the first step: The next step is for them to gather all of the essential items they need for a week of sunbathing and wiggling toes in the sand.
Fortunately, that’s where your boutique comes into play.
With summer around the corner, your boutique can quickly become your local area’s go-to resource for all things needed for fun in the sun. But before you step into this role, you need to know what trendy summer fashion essentials to make available in your store.
Here’s a rundown on six summer vacation essentials to stock in your boutique.
No boutique filled with beach trip essentials would be complete without an oversized tote bag, especially one featuring beach- or sunshine-related imagery and phrases. These bags look good with any ensemble and are universally flattering. Plus, they’re light, packable, and roomy — perfect for carrying around beach essentials. Even when your customers are not at the beach, they can use these bags to simply tote items around town when the sun’s out.
The best tote bags to add to your boutique collection include snap closures to keep your customers’ essentials secure. In addition, look for tote bags that include interior pockets for extra storage. Straps that go over the shoulders are also a plus to keep your customers' hands free as they paint the town (or the beach!) red.
When shoppers enter your boutique, you’ll also want to have multiple beach sarong wraps on hand. With their eye-catching designs, these vacation essentials are currently stealing the spotlight from kimonos. Perfect for covering up bikinis, sarongs complement every body type and will instantly add color to your customers’ beach or poolside outfits. Choose crochet-knit sarongs for a lightweight and fun way to celebrate the summer.
The top vacation essentials to offer in your boutique also include stylish wholesale bucket hats. These summer accessories are must-haves for any vacation goer, as they’ll shield them from the hot sun while keeping them looking fashionable.
Some of the most popular bucket hats today are those covered with adorable prints in various colors. Prints are a simple way to instantly inject vacation vibes and color into any look.
The best bucket hats are also those made with quality materials, like corduroy fabric. With these hats, your customers can enjoy unbeatable durability and comfort whether they’re headed to the ocean or simply want to add style to their everyday look.
Other beach trip essentials worth selling in your boutique include graphic tees that promote the beauty of laid-back adventures in the summer. For instance, you can sell t-shirts that glorify worry-free beach time or lazy days at the lake with beautiful oversized graphics. Your customers will love being able to throw on these t-shirts over their swimsuits or pairing them with jeans or shorts for the perfect casual summer look. Encourage your customers to go with the oversized t-shirt fit to enjoy a flattering and relaxed look at home or at the beach. These t-shirts will immediately become your customers’ summer wardrobe staple.
Your boutique should also offer plenty of towels for the beach, lake, or pool. Before you order these vacation essentials, make sure that they are sand-free and quick drying —must-have qualities of a summer beach towel. In addition, look for compact towels that come with small carry pouches, which make them perfect for travel.
Finally, make sure that your boutique’s collection of beach trip essentials includes high-quality beach sandals. Stylish waterproof sandals are convenient for poolside lounging, walking on the beach, or simply taking a stroll through town. Your customers will also enjoy showing off their sandals’ sleek designs with their everyday casual ensembles. The sandals you offer should ideally be washable and feature non-slip soles for easy maintenance and comfort.
At Katydid Wholesale, we take pride in offering a wide range of vacation essentials for your fashion-forward customers. From our women’s clothing to our attractive accessories, our products are sure to captivate your customers and keep them coming back all summer long. All of our women’s products are designed in the USA, and we ship them all over the USA and Canada.
So, whether you’re looking for stylish items for your boutique, resort, hotel, salon, or gift shop, we’ve got you covered! With no order minimums and wholesale pricing for smaller order volumes, we’re proud to cater to stores both big and small. We’ve already sold to more than 5,000 boutiques, salons, and retail stores. Stock up for less by ordering your beach trip essentials at Katydid Wholesale today!
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Michelle Hoang
Author